PodShow & AOL Announce PodShowPRO
Today AOL and PodShow are announcing a new service called PodShowPRO. (Press release)
I got a sneak peek at it and I think it’s a big step in the right direction. The fact that this will allow business users, academics and other organizations create, share and discover podcasts is a great step forward.
I’m not sure if this is the end all solution (only time will tell on that one), but any tool that lowers the boundaries to get into, create and listen to podcasting is good in my book.
My understanding is that this is going to be directly integrated into the newly announced AIM Pro, so not only will it give people the ability to create and publish podcasts, but based on what I’ve seen it appears that content from appropriate independent producers will also be suggested to users if they desire this feature. This is what has me most excited because it enhances the discovery of appropriate podcasts that business professionals might never discover, but they now will.
Just thinking about this from an employment standpoint has me jazzed as well. A business could create a private channel for their company or even a section of that company that employees would subscribe to. Communication could flow on this channel from the most minor of conversations to major announcements from the CEO or President.
I haven’t had a chance to play with it yet and the proof is always in the pudding, but i’m excited about the possibilities and I look forward to trying it out.

