BigFix Sells Stuff
I noticed today that my good friend Scott Sigler has started a new blog called Does It Sell Stuff?
He doesn’t pull punches in life and writes some mean fiction, but he also truly understands this playground we are having so much fun in. Recently he was talking about a campaign from BigFix. Specifically their Ray Hopewood Campaign.
Instead of just hype, Scott details out the views, leads and sales generated by this campaign. Very rarely do you get to see this sort of data and it was refreshing to be able to look at them. I wish more companies were not afraid to share this sort of data. In the end it helps all of us out. Sure looks like it is helping them get the word out there based on the press they are getting.
I’m still hoping Scott gets to busy with his writing to focus on this site all that much, but for now I’ll be reading!
