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	<title>Comments on: McDonald&#8217;s and American Idol Try Out New Angles</title>
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	<link>http://www.managingthegray.com/2008/02/20/mcdonalds-and-american-idol-try-out-new-angles/</link>
	<description>C.C. Chapman gives you and your business real world advice and tactics to start leveraging social media in your daily life</description>
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		<title>By: Andrew Horowitz</title>
		<link>http://www.managingthegray.com/2008/02/20/mcdonalds-and-american-idol-try-out-new-angles/comment-page-1/#comment-58093</link>
		<dc:creator>Andrew Horowitz</dc:creator>
		<pubDate>Sat, 23 Feb 2008 04:42:09 +0000</pubDate>
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		<description>CC!

If you look, there are more and more ads popping up with a slightly character-ish look. All starting to work their way to the mainstream as the idea of virtual world and reality are blending.

There is a great article in Business Week &quot;The Game&#039;s the Thing at MTV Networks&quot; that gives some hints on what is coming.

Good stuff....

Andrew</description>
		<content:encoded><![CDATA[<p>CC!</p>
<p>If you look, there are more and more ads popping up with a slightly character-ish look. All starting to work their way to the mainstream as the idea of virtual world and reality are blending.</p>
<p>There is a great article in Business Week &#8220;The Game&#8217;s the Thing at MTV Networks&#8221; that gives some hints on what is coming.</p>
<p>Good stuff&#8230;.</p>
<p>Andrew</p>
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