Ten Things in Ten Minutes
I presented at the New Marketing Summit yesterday and was given a ten minute slot to talk just before lunch. I wanted to make it an information filled ten minutes, so I decided to make a list of ten social media tools that everyone should try in order to get a quick introduction to the space.
My goal was to have ten things that anyone could sign up for and try out over the course of a week during their lunch break. I didn’t want anything that cost money or was a complete waste of time.
As soon as I got home I realized that I wanted to record a Managing the Gray going through the ten items because I had to fly through it yesterday. I love Chris Brogan, but only having 10 minutes was hard! *grin*
In case you don’t have time to listen to the show, the 10 things were:
- Google yourself, your brand, your competitors. See what is being said and where you rank.
- Set up multiple Google Alerts based around anything you want to be automatically notified about when a post appears online.
- Begin using Twitter. Even if you use it more to read what others are saying then saying much yourself. Use Twitter Search to see what you might have missed on a topic such as your brand.
- Join a social network. The two I recommend getting started with are LinkedIn and Facebook
- Sign up for newsletters. The three I showed are MarketingVox, WOMMA and MarketingProfs as great starters to keep you informed.
- Get a Flickr account even if you don’t plan on sharing photos. Search for events that you know are going on to start getting to know the people and faces.
- Read constantly. Shelfari and Goodreads can both help you see what other people are reading and get your new marketing bookshelf started.
- Attend events because nothing beats face-to-face. I love using Upcoming to see what is going on and what my friends are attending.
- Evernote is what I use to capture everything that gets my attention. I like to think of it as my virtual Moleskine.
- Yelp allows you to review and discover vendors of all sorts anywhere in the world.
You can view the slides that go along with this on SlideShare, where I put all my presentations.
What would you add to this list?


