Passion is Contagious

May 05th 2009

listen to managing the gray

I recently gave a presentation in Memphis talking about how more brands need to start leveraging the passion of their consumers in their campaigns. I had a lot of people ask me to talk more about the slides who couldn’t be on hand to see the presentation so today I discuss them here.

Special thanks to Christopher S Penn from Marketing Over Coffee for a great comment he sent in for the show as well.

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  • http://www.cc-chapman.com/2009/05/05/mtg-77-passion-is-contagious/ MTG 77 – Passion is Contagious

    [...] Full show notes [...]

  • http://marcwarnke.com Marc Warnke

    Well said. I agree that social media is one of the best places for people to share their passion about your product. This made me wish I could share a camp fire and exchange on this topic with you. Thanks for making me think.

  • http://www.ChristopherSPenn.com Christopher S. Penn

    Surprised there’s no track from Black Lab’s Passion Leaves a Trace here :)

  • http://blog.davemadethat.com Dave Delaney

    Great episode C.C.! It was nice to hear Chris’ special appearance too.

    Cheers,
    Dave

  • http://pmedianow.com/2009/11/12/get-the-right-people-in-the-right-seats-then-go-version-2-0/ Get the right people in the right seats… then go! Version 2.0

    [...] great podcast on passion and social media check out C.C. Chapman’s Managing the Gray episode Passion is Contagious …it is worth a [...]

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