When in Doubt, Disclose
Blogworld Expo was a lot of fun, but it seemed that every other question in any conversation was, “So what do you think about the FTC announcing they will be fining bloggers?”
If you haven’t read about this there is plenty of coverage and here is the actual announcement.
For me, it really is simple and not that big of a deal because I personally have always made sure to disclose any relationships. What the ruling means to me is that the people who are NOT doing this will hopefully start doing it or will be fined. I’m not sure the government needs to get involved in this as they’ve got bigger problems to fix, but that is a whole other discussion.
On the show I talk about how I’ve been using http://cmp.ly to help me in disclosing relationships. It feels almost like creative commons for disclosure and so far it is the best thing I’ve seen out there. If you have seen others let me know.
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Comments(1)
C.C –
Thank you for talking about integrity and all of the other things you talk about in your podcasts. I’m a relative newcomer to your podcast but I love it and it has added value to my marketing work and my business in general.
All the best,
Jennifer